Premium quality and durability designed for long hauls, fast runs and lifestyle performance for women
Summer Outdoor Retailer-Booth # BR701
NIOTA, Tenn., June 25 2012 – FITS Socks Co., the maker of the best FITting socks available, announces their new 2013 Spring line and “at-once” styles for Fall 2012 to retail. FITS understands what outdoor enthusiasts and retailers require, and have designed products with performance knitting techniques to improve fundamental fit, feel and function. Below are highlights from the Expedition, Women’s Casual, Ultra Light Runner and at-once launch for the New Nordic Sock.
The fit is what makes this company different. “FITS Socks are designed by your foot, for your foot, the anatomy of a sock has to match the anatomy of the foot before it can achieve a “perfect fit” in all dynamic situations,” Luke Eldridge, Sales Manager, at FITS Sock Co. There are three critical design elements that are prerequisites to create Full Contact FitTM, these include The Dynamic Toe CupTM with “cross stretch” so there is no excess material or bunching in the toe, The Heel LockTM which keeps the heel from sliding down in your shoe and the Full Contact CuffTM which means a tighter ankle and looser calf, so the sock naturally stays up on your leg, these three elements ensure a perfect fit every time.
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Migdal Haemek, Israel, June 5th, 2012 – NILIT(R) today revealed its new trend concepts for bodywear and activewear for Spring-Summer 2014, which will be published in NILIT’s biannual Bodyfashion Trendbook. This season’s fashion concepts will reflect bold and optimistic creativity, replacing the "play it safe" industry attitude of the recent past.
In Spring-Summer 2014, NILIT predicts that as the fashion world begins to recover from the economic recession, will regain its courage and break through with innovative ideas and new, original designs.
New fashion trends will combine the virtual with the physical: heritage and traditional are mixed with futuristic and fantasy; romanticism becomes neo-retro by combining old and new; floral motifs merge into pixelated, digital flowers; and ethnic, handmade crafts transform into neo-primitive with Photoshop-like effects. In addition, NILIT foresees a shift away from looks that are over-obvious or too-closely matched.
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